Glaser basic needs guide
Survival, love, power, freedom, fun
What are Glaser’s basic needs?
Five Choice Theory needs that guide behavior: survival, love/belonging, power, freedom, and fun. Knowing them aids self-knowledge and better choices.
Five needs
- Survival: basic safety and stability
- Love & belonging: connection and acceptance
- Power: influence and competence
- Freedom: autonomy and choice
- Fun: enjoyment and learning
How should you answer?
- Think about your usual pattern in recent weeks and months.
- Be honest; the result is for self-knowledge and growth, not a score to win.
- If you are between two options, pick the one closer to reality.
How is the result useful?
- See strengths and growth areas meaning-first
- Act more deliberately at work, in relationships, and in learning
- Continue self-knowledge with articles and behavioral tests
Note: Academy assessment adapted for compatibility with the official version; needs are not good or bad—balance and awareness matter.
Related assessments
- Glaser basic needs (BNQ)
Clear answers
Frequently asked questions
Common questions about tests, reports, and academy services — short and clear.
What is Glaser needs and how does this page help?
Learn Choice Theory simply and see which needs stand out at work and in life
How is the result useful?
Results support self-awareness, team dialogue, and better role or learning choices; they are not a clinical diagnosis.
How do I start the assessment?
Use the “Start the Glaser needs assessment†button on this page, or open the hamburger menu, choose “Self-knowledgeâ€, and start the assessment from the list.